The I.T.S.C.O. is a 5k running event at the infamous Lumon building in Holmdel, New Jersey.

Take part in this mysterious and important workout and give your innie the true Severance experience.

A great workout severs you from the outside world.

ON’s Swiss Engineered Apparel creates a separation between distractions and the pure experience of movement.

Aligning the show’s aesthetic with ON apparel, we took part in OOH placements and a Lumon x ON merchandise crossover, all leading up to an exclusive in-person workout experience at the physical Lumon building in Holmdel, New Jersey.

Our event is called the I.T.S.C.O.

(Indoor Terrain Strength & Conditioning Occurrence)

I.T.S.C.O. PROMOTIONAL VIDEO

SUBMISSIONS WILL BE TAKEN VIA INTAKE FORM, DISPERSED THROUGH SOCIAL AND OOH BILLBOARDS.

APPLICANTS MUST RECORD AND SUBMIT THIS INTAKE FORM IN ORDER TO BE ELIGIBLE FOR AN I.T.S.C.O.

ACCEPTED APPLICANTS WILL RECEIVE AN OFFICIAL MERCH PACKAGE, AS WELL AS INSTRUCTIONS FOR THE I.T.S.C.O.