Type Journey: A Collection

Typography is the backbone of design. Whether it’s an album cover, a billboard, or just a pop-up ad, your choice and subsequent use of type can help to distinguish your brand from a sea of competing voices.

Art direction & design: John Alvarez

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Using a Marlboro package as the inspiration, this project was an excellent exercise in composition, flow, and squeezing as much juice out of a single typeface as possible.

Bodoni Book

Using only the typeface Bodoni, I designed a short book featuring the styles and history of this legendary font.

Mirage Redesign

“The Mirage” is book written by Matt Ruff, published in 2012.

I didn’t love the original layout, so I decided to do a complete redesign: